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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Implementation and Configuration | - Setup and deployment
|
| Topic 2: Measurement and Optimization | - Reporting and analytics
|
| Topic 3: Segmentation and Personalization | - Audience segmentation strategies
|
| Topic 4: Data and Customer Profiles | - Data ingestion and identity resolution
|
| Topic 5: Marketing Cloud Personalization Fundamentals | - Platform overview and capabilities
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?
A) Ingredients
B) Variation
C) Booster
D) Exclusion
2. Which ingredient shows a vistor products or content based on a "people like me" algorithm?
A) Similar Items
B) Co Browser
C) Collaborative Filtering
D) Trending
3. How quickly does interaction studio synthesize and activate date to gauge and respond to an individualae's in-the-moment intent, across channels?
A) 1 second
B) 1 minutes
C) 30 Seconds
D) 30 milliseconds
4. How many total global goals and filters can you define for your dataset in IS?
A) Unlimited
B) 64 total for both filters and goals
C) 25 filers and 25 goals
D) 300 total between filters and goals
5. When should you define goals and filters?
A) When you are reviewing campaign statistics for a published campaign
B) After launching a campaign that you want to measure against a goal or filter
C) Over time, when you have something new you want to meausure
D) Before launching a campaign that you want to measure against a goal or filter
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: D | Question # 4 Answer: B | Question # 5 Answer: A |
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